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Business Management Research Guide Business Management Research Guide

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Using this Guide                                                            

This guide will help you with business research.

Use the links below to learn more about the topic you're researching:

          General Business

          Advertising & Marketing

          Entrepreneurship & Small Business

          Law & Ethics

          Management & Leadership

 


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Need Help? Need Help?

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General Business General Business

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Find Articles from Journals, Magazines, and Newspapers.

Two popular databases for finding information related to business are Business Source Complete and Lexis-Nexis. Click the links below to access the databases, there you will find sources like SWOT analyses, company and industry information, and business news. Need help? Watch the YouTube video tutorials or contact a librarian.

Business Source Complete
Full text articles online. Search by topic or title of publication.
YouTube Video Tutorial: Using Business Source Complete

Lexis-Nexis Business
Find information about a specific company or industry.
YouTube Video Tutorial: Company Information in Lexis-Nexis

Find Books at Lakeland Library

To find books available in Lakeland Library, search the Library Book Catalog, type in keywords instead of sentences, for example: franchising or "organizational behavior."

Can't find the book you need at the Lakeland Library? As a Lakeland student, you also have access to books via OhioLINK, a community of college and university libraries across the state. The book will be shipped to Lakeland Library, free of charge, and usually arrives in about 3-5 days.

Recommended E-Books

     International Directory of Company History

     Business Plans Handbook (last updated: 2010)

Recommended General Business Websites

Websites require evaluation to determine the quality and credibility of the resource. Company websites are a great place to find information like mission statements, press releases, and lists of company executives, as well as information on products and marketing.

Additionally, see the list of recommended Business Websites below:

News:
Businessweek - Business news.
CNNMoney - Business, financial, and personal finance news.
Entreprenuer - Online business magazine.
Forbes - Business and financial news.
Freakanomics - Podcasts and blogs related to business and economics.
NPR - Business Topics from National Public Radio.
Wall Street Journal - Some articles require a subscription, available in print at Lakeland Library.

Other Resources:
Seeking Alpha - Website with stockmarket, financial analysis, and articles.
Annual Reports - Provides annual reports for a wide-range of companies.
Business USA - Government website serving America's business community.
Yahoo! Finance - Business, finance, and stock market information.

 

Films on Demand - Business

 

 

Business & Economics Video Collection covers a vast range of business topics from technology to ethics, to marketing and more.


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Advertising and Marketing Advertising and Marketing

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Books and E-Books

View a list of books in the Library Catalog about...
Advertising: sustainable advertising, digital advertising, advertising campaigns, and more.
Marketing: product development, consumer behavior, marketing plans, and more.

Marketing Plans

Recommended Websites:
How to Create a Marketing Plan from Entreprenuer.com
Marketing Plan Template from Forbes.com
Developing a Marketing Plan from the Small Business Administration

Books at Lakeland Library:
The Marketing Plan Handbook (2014)
Marketing Plans: A Complete Guide in Pictures (2012)
Anatomy of a Business Plan (2014)

Media and Software for Marketing and Advertising

The following is a list of resources for finding open source images to use in marketing and advertising. Also included are tutorials and websites that will help you create and edit marketing materials online.
Canva: Simple online graphic design software.
Creative Commons: Creative Commons licensed resources.
Flickr Commons: Flickr users share their work under a Creative Commons license.
Google Analytics: Free tool for analyzing website traffic.
Google Images search - limit by usage rights
Makerbook: Freely shared media - audio, video, fonts, images, and more.
Piktochart: Free version allows you to easily create infographics and presentations.
Wordle: Free site for creating word clouds.
Wordpress: Website design for your business.


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Entrepreneurship and Small Business Entrepreneurship and Small Business

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Books and E-Books

View a list of books in the Library Catalog about...
Business Planning: handbooks, strategies, and writing guides
Entrepreneurship: including start-ups and funding

Spotlight on Business Planning - Recommended Titles:
Preparing Effective Business Plans : An Entrepreneurial Approach
Anatomy of a Business Plan : The Step-by-Step Guide
Business Plans Handbook
The Market Research Toolbox

Resources for Entrepreneurs - Starting Your Business

Entrepreneurship Corner - Stanford University This site features videos, podcasts, and articles related to innovation and information to help you become a successful entrepreneur.
Ohio.gov - Business
Guide to starting a business in Ohio.
Ohio Small Business Development Centers
Offers business counseling and assistance through a wide variety of community partners.
Small Business Administration
Robust site containing information on loans and grants, legal information, management, local assistance, and much more.


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Law and Ethics Law and Ethics

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Business Ethics - Research Topics

Business ethics are the ethical and moral principles that guide the way a business behaves. These can be behaviors related to labor practices, sustainability or environmental issues, customer service, financial management, discrimination, and others.

Books and E-Books

View a list of books in the Library Catalog about...
Antitrust Laws: Information about monopolies and antitrust legislation
Business Ethics: General books about business ethics concepts
Business Law: Laws, legislation, and contracts related to business
Globalization: Global capitalism and international business
Social Responsibility of Business: General books about business ethics concepts
Sustainable Development: Creating and operating a sustainable, environmentally friendly business

Ohio Business Laws and Legislation

Ohio EPA - Rules and Laws: Information on permits and registration requirements for your business from the EPA, also includes general information related to the laws and rules governing environmental protection.
Ohio.gov - Business - Laws and Regulations: Laws and regulations related to starting a business in Ohio.
Ohio State Bar Association - Legal Basics for Small Business: Downloadable e-book


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Management and Leadership Management and Leadership

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Books and E-Books

View a list of books in the Library Catalog about...
Business Communication: Communication skills for business leaders.
Corporate Culture: Books about creating a positive working environment.
Intercultural Communication: Communicating effectively with diverse populations and international clients.
Leadership: Books about leadership, beyond business.
Management: Books about managing a business.
Organizational Behavior: Human behavior in the work environment.

Dworken & Bernstein Management Lecture Series @ Lakeland

A collection of recordings from the Management Lecture Series held at Lakeland Community College annually, featuring many local entrepreneurs.


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Research Help Research Help

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One-on-One: Personal Research Assistance

Lakeland librarians offer personal help with research for assignments, projects and papers. Schedule an appointment for a 20, 30 or 40 minute session.  Click here to complete a Request Form.

 


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Ask a Librarian Ask a Librarian

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Live Chat Software

Getting Help Online or By Phone

Reference:  reflibrarian@lakelandcc.edu
E-mail reference questions may take up to 24hrs.
440.525.7425

Circulation:  lakelandlibrary@lakelandcc.edu
440.525.7424


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